SHOP - Shopify Inc - Company Description

Shopify Inc. provides a cloud-based multi-channel commerce platform for small and medium-sized businesses in Canada, the United States, the United Kingdom, Australia, and internationally. Its platform provides merchants with a single view of their business and customers in various sales channels, including Web and mobile storefronts, physical retail locations, social media storefronts, and marketplaces; and enables them to manage products and inventory, process orders and payments, ship orders, build customer relationships, and leverage analytics and reporting. Company description from FinViz.com.

Shopify is a cloud based retail environment for everyone. If you have a product you do not need to build a large complicated website, host servers and hire a bunch of programmers. You subscribe to Shopify and immediately begin uploading your inventory. Their front end handles all the sales for you and collects the payments. Their backend is a complete accounting package to manage inventory, sales and reporting. They built the cloud based framework and now anyone can have an online store. The service interfaces with Facebook and Amazon so people on Amazon can buy from your store and not even know your store exists. More than 377,500 companies now have storefronts on Shopify with 133,000 added in 2016.

They reported an 85% rise in revenue for Q4. They reported adjusted earnings of a penny that beat expectations for a 2-cent loss. Revenue of $130.4 million beat estimates for $121.6 million. They guided for a 66% rise in revenue for the current quarter to $120-$122 million.

Earnings May 17th.

Shares spiked from $56 to $64 on earnings but then faded over the last two weeks to $60. Shares are starting to tick higher again.

SHOP does not have LEAPS. I am using the longest strike, which is October. The stock hit $64 two weeks ago and the drop back to $60 will allow us to use the $65 strike call.

Buy Oct $65 call, currently $6.70, initial stop loss $54.50.



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