NEW BULLISH Plays

Colgate-Palmolive Co. - CL - close: 66.01 change: +0.65

Stop Loss: 64.75
Target(s): 70.00
Current Gain/Loss: unopened

Entry on November -- at $--.--
Listed on November 06, 2013
Time Frame: 6 to 8 weeks
Average Daily Volume = 3.6 million
New Positions: Yes, see below

Company Description

Why We Like It:
CL is in the consumer goods sector. The company makes a wide range of consumer products around the globe. The company's most recent earnings report in late October was a lackluster affair. Yet that didn't stop investors from buying the post-earnings dip and shares surging to new all-time highs. CL has turned into a momentum stock with shares up four weeks in a row and working on its fifth weekly gain.

Currently CL is hovering below resistance near $66.00. I am suggesting a trigger to open bullish positions at $66.25. If triggered our multi-week target is $70.00 but we will adjust this as needed.

Trigger @ 66.25

Suggested Position: buy CL stock @ (trigger)

- (or for more adventurous traders, try this option) -

Buy the 2014 Jan $65 call (CL1418a65) current ask $2.30

Annotated chart:



Evercore Partners - EVR - close: 52.26 change: +1.03

Stop Loss: 49.95
Target(s): 59.00
Current Gain/Loss: unopened

Entry on November -- at $--.--
Listed on November 06, 2013
Time Frame: 6 to 8 weeks
Average Daily Volume = 439 thousand
New Positions: Yes, see below

Company Description

Why We Like It:
EVR is in the financial sector. The company is an independent investment banking firm. The company's most recent earnings report was better than expected with EVR beating Wall Street's estimates on both the top and bottom line. The stock surged to a new high following its earnings results (the spike higher on October 24th). Since then EVR has corrected but investors are buying the dip near its intermediate trend of higher lows.

Wednesday's high was $52.37. I am suggesting a trigger to open bullish positions at $52.50. If triggered our multi-week target is $59.00. More aggressive investors could aim higher since the Point & Figure chart for EVR is bullish with a $69 target.

Trigger @ 52.50

Suggested Position: buy EVR stock @ (trigger)

Annotated chart: