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Medical Device Maker and Travel

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NEW DIRECTIONAL PUT PLAYS

Bard C.R.- BCR - close: 83.72 change: -1.61 stop: 86.05

Why We Like It:
After months of building a wedge pattern of higher lows shares of BCR have finally broke down from that pattern. Today's collapse under the 50-dma and the $84.00 level looks like a bearish entry point. We're going to use a tight stop loss at $86.05 to really limit our risk here. Our first target is $80.10. Our secondary target is $77.65.

Suggested Options:
We're suggesting the March puts. It is up to the individual trader to decide which month and which strike price best suits your trading style and risk profile.

BUY PUT MAR 85.00 BCR-OQ open interest= 151 current ask $2.85
BUY PUT MAR 80.00 BCR-OP open interest= 797 current ask $1.15

Annotated Chart:
BCR

Picked on February 25 at $ 83.72
Change since picked:      + 0.00
Earnings Date           04/23/09 (unconfirmed)
Average Daily Volume =       949 thousand 


Priceline.com - PCLN - close: 86.68 change: +1.83 stop: 88.25

Why We Like It:
This is a very aggressive bearish play. PCLN exploded higher several days ago on its earnings report. The rally has pushed shares higher in spite of the market's weakness. Now PCLN is testing technical resistance at the 200-dma and at its trendline of lower highs. I will repeat that this is a very aggressive play. We want to buy puts now with a tight stop above today's high. Our target to exit is $80.25.

Suggested Options:
We're suggesting the March puts.

BUY PUT MAR 85.00 PUZ-OQ open interest= 288 current ask $4.30
BUY PUT MAR 80.00 PUZ-OP open interest=1256 current ask $2.45

Annotated Chart:
PCLN

Picked on February 25 at $ 86.68
Change since picked:      + 0.00
Earnings Date           05/07/09 (unconfirmed)
Average Daily Volume =       1.8 million  


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