Option Investor

Daily Newsletter, Saturday, 11/6/2010

Table of Contents

  1. Market Wrap
  2. New Plays
  3. In Play Updates and Reviews

Market Wrap

Sugar High

by Jim Brown

Click here to email Jim Brown

The markets posted some very strong gains last week as a result of the Fed passing out tons of candy for investors. This sugar high is bound to produce a headache once the QE2 news fades.

Market Statistics

I am not suggesting we are in for a big market crash because the Fed is working hard to keep the rally moving. What I am suggesting is the news driven gains from last week could fade as the market commentators lose interest in repeating the QE2 news in every broadcast. A minor decline would be a welcome pause to rest and reload because it is pretty much a sure thing that the market is going a lot higher longer term.

I have been recommending readers buy the dips for about four weeks now. I had one reader email on Thursday saying, "what dip?" Unfortunately that is the problem. The dips have been very shallow and mostly intraday. That makes it tough for investors who have day jobs to participate.

There are still hundreds of billions in cash waiting on the sideline for a dip to buy. The decision to buy has already been made but they don't want to buy into a new high every day. It goes against everything a professional trader has ever been taught. If we could get a decent 3-5% dip I think we would be good for another 1,000 Dow points on the rebound. However, I think we will be lucky if we get a 1% dip.

The reason for my optimism has little to do with the Fed QE2 put but that is a factor. That is the insurance that we will not have a material decline. The real incentive for me is the better than expected economics. Suddenly every report seems to be brimming with good news and this is before the first QE2 dollar has been spent.

Last week we saw better than expected numbers in the ISM Manufacturing, ISM Services, Construction Spending and now the Jobs report.

The economy created +151,000 jobs in October according to the government report. That was more than twice what economists expected. There was also good news from revisions to prior months. September was revised higher to a loss of only -41,000 from a previously reported loss of -95,000 jobs. August job losses were revised to only -1,000 from the previously reported -57,000. That was a total improvement of +100,000 jobs in the revision plus the +151,000 in the October headline number.

That was the strongest job gains since May and most of May's increase was temporary census employees. There were also positive gains in the components. The average hourly workweek increased and average hourly earnings rose.

The diffusion index rose to 55 in October. That means more than half of the 278 industries covered in the report added jobs in October.

This was a very positive report and would have moved the market if investors were not already dulled by the news overload from earlier in the week. Once you have had five or six margaritas you have probably already passed the high point in your buzz. If somebody puts another one on the table in front of you it is only going to dull your senses further as you spiral down into the inevitable hangover.

Investors were suffering from news overload and the market was already up nearly 4% for the week. It was too much of a good thing.

I believe we are going to see a major jump in jobs in the November report. October was just the tip of the iceberg.

Nonfarm Payroll Chart (Before Friday's report)

Nonfarm Payroll Chart (After Friday's report)

Another positive economic sign on Friday was an unexpected increase in consumer credit by $2.1 billion. That was the first increase in credit since January. The gain was in nonrevolving credit for things like cars and appliances. Credit card debt declined by -8.3% while nonrevolving credit climbed by +10.4% month to month. Before Friday Consumer Credit had contracted for 22 of the last 24 months. The unexpected rebound is just one more green shoot suggesting the economy is improving.

Next week the economic calendar is devoid of any material headline grabbing report. The only event I felt was material enough for a highlight was the Cisco earnings after the bell on Wednesday. If traders are going to come down off their sugar high it could be because of the bland week for news.

Economic Calendar

Cisco's earnings are material because they operate worldwide and they are a leading edge indicator of technology spending. You have to have the routers and switches in place and the network built before you can use the servers and desktops in any business expansion. That means an increase in Cisco's business should be followed by an increase in server, PC and software sales and that would mean more orders for chip companies.

Cisco's CEO, John Chambers, is also a bullish cheerleader for the company and economy. He has been rather downbeat in recent quarters and a return to his formerly bullish self would be positive for the markets.

Secondly Cisco has $30 billion in cash stuck overseas and Chambers would love to bring that money home. He has been an outspoken advocate for a tax holiday for repatriated funds so that money could be put to work in the U.S. to stimulate the economy and produce jobs. Currently there is a 35% tax on repatriated funds, the highest in the developed world. The announcement of a temporary tax holiday (it has been done before) would bring hundreds of billions in spendable capital back home to be put to work. If the Republicans want to do something quick to create jobs this would be a good place to start. Unfortunately most consumers would see this as a payoff to big business as a reward for getting them elected. Nothing could be further from the truth because bringing the money home would create immediate jobs. Unfortunately politics will probably win out and nothing will happen until the election has fallen from the headlines and the lame duck session is over.

In stock news Massey Energy (MEE) rallied nearly $5 on Friday after the company said it was considering a takeover offer from rival Alpha Natural Resources. Massey has been under pressure since the high profile mine accident in April that killed 29 miners. Alpha was created to acquire other firms and build a major coal company. Alpha acquired Foundation Coal in July 2009. Massey has 2.9 billion tons of coal reserves with 1.3 billion in metallurgical coal. There is a strong demand for the met coal because of its use to make steel. Alpha is already the largest U.S. metallurgical coal producer and would greatly increase its dominance if it acquired Massey.

Massey Chart

Boeing declined about $3 in after hours after a story broke in Aviation Week that the company would again delay the delivery of the first 787 Dreamliner until August 2012. The story appeared to be based on a previously released production schedule claiming that Korean Air would see the delivery of the first 787 in August, ten months later than previously scheduled.

Boeing immediately denied the rumor and claimed the story was not factual. In recent weeks there have been multiple rumors of further delays and several news stories hinting at the possibility. The most recent actual delay was announced in August when Boeing pushed back the first delivery from Q4-2010 to Q1-2011 because of problems in the manufacture of a Rolls-Royce engine needed for testing. Boeing has orders for 847 of these planes, an unprecedented number for a new plane, and quite a few more have been canceled because of the repeated delays.

Starbucks gave investors a shot of highly caffeinated news with an 85% spike in earnings to $278.9 million. Same store sales increased by 8% and revenue surged by 17%. Average ticket prices rose by 2%. The increase in sales at Starbucks is another sign consumers are starting to turn loose of their cash. Sales for $3 coffees had declined sharply through the recession.

Berkshire reported earnings of $1,692 per share compared to $1,325 in Q3-2009. Analysts had expected earnings of $1,676.67 per share. Berkshire lost $146 million on its $60 billion in derivatives but the other businesses appeared to be accelerating. Buffet made a monster bet a couple years ago that the stock market would be significantly higher by 2025 and those bets must be marked to market at the end of every quarter. Last year in Q3 they accounted for a $1.73 billion gain. This year's Q3 was not as market positive so the value of the contract declined.

Berkshire had $34.5 billion in cash and $57.6 billion in securities at the end of the quarter so you can bet Buffett is on the prowl for his next acquisition. His last major acquisition was Burlington Northern for $27 billion. Burlington added $706 million to Berkshire earnings in Q3 compared to a $488 million profit for the independent railroad a year earlier.

Bank of America rallied sharply after it announced the court had dismissed a suit over 427 mortgage securities with a face value of $352 billion. The mortgage suit by MBS purchasers claimed Countrywide had made false statements in their documentation for the sales. The court said the investors did not sufficiently demonstrate they suffered an injury and the stature of limitations had expired for some claims. The court said it would entertain a new filing after the deficiencies in the suit were corrected. BAC said based on the court's instructions the number of offerings covered by the new suit would decline to 22 with a face value of $31 billion. This was a major win by BAC and any eventual judgment by the court is likely to be only a fraction of the face value.

Earlier this week BAC told BlackRock and Pimco what they could do with their mortgages and it was not pretty. Pimco, BlackRock and the NY Fed are suing BAC to buy back $47 billion in mortgage-backed securities. BAC refused and is now going after the lawyers who filed the case claiming they had an "ulterior motive."

BAC owns 34% of BlackRock (BLK) and decided to punish BLK for suing the bank in what BAC calls a frivolous lawsuit. BAC said it would sell 34.5 million shares of BLK and evidently they convinced another shareholder, PNC Financial, to sell another 7.5 million shares. Shares of BLK dropped -4% on the news when it was announced on Wednesday. BAC still has 29 million shares they can sell later if BLK continues the suit. PNC still has 39 million shares of both common and preferred. PNC was BlackRock's owner before the fund went public in 1999.

Gold came within $1.30 of hitting $1,400 on Friday as the QE2 prepares to leave the dock. Ironically the dollar was also up so it appears investors were buying gold in anticipation of future gains as the dollar rally ends. Just three months ago gold was $1,160 and analysts were talking about a return to $1,000. Of course the gold bugs were talking about $1500 and we can easily see who was right.

Conventional wisdom would probably tell you that gold was grossly overbought. After all it is up +$70 since Wednesday's lows. Conventional wisdom would be wrong. I personally would not buy it without a decent pullback but the QE2 program has not even begun so the dollar has a lot farther to fall and inflation will eventually descend on the U.S. like an avenging angel delivering financial plagues on the population. While that maybe a couple years away it is coming and that will push gold even higher.

While gold may be breaking records there are other commodities stealing the spotlight. Copper set a new two-year high on Friday. Silver set a new 30-year high as well. Oil hit a new six-month high at $87.43. Energy stocks are rocking higher even though demand has not yet caught up with production. The high oil prices are going to provide a catalyst for further exploration and higher profits. Energy and miners should be two sectors that will benefit the most from the QE2 program.

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Crude Oil Chart

The downside to the QE2 trade is the sudden appearance of improvements in the economy. A stronger economy will produce a stronger dollar. If we really begin to see some significant improvements the short dollar long commodity trade could unwind very quickly. We are probably a couple months away from that risk but it does exist. If asked most traders would prefer a stronger economy over an artificial boost provided by an aggressive Fed.

Bernanke alluded to the QE2 program back in August and the market rallied +13% over the next two months on "hopes" it would come true. Now that the Fed has formerly announced the terms and timing Ben Bernanke is taking some heat. You would think if the U.S. was so strongly against a QE program that someone would have warned him off before he made it official.

Now they are accusing him of wrecking the economy, producing profits for the wealthy and sending future generations into financial ruin by printing billions in new money. The misinformation is unbelievable. I heard on the radio that the Fed was "giving" banks $900 billion in new money at zero percent interest so they could increase profits and fund the next election campaign. I actually stared at the radio in disbelief.

The Fed is creating new money by punching a few keys on a computer. They did not have to get it from Congress or borrow it from the Treasury Dept. They are using that money to "BUY" U.S. government debt with an average maturity of 5-6 years. They are NOT giving it to banks. This debt pays interest and the principal will be returned when the debt matures or is sold. The Fed will take that principal and "CANCEL" those electronic dollars when it is returned. The Fed will make a few bucks from the interest and the entire program will not cost taxpayers a single cent other than make our dollars temporarily cheaper compared to the Euro, Yen and Yuan. No Fed debt will be passed on to any future generation.

The impact of buying the U.S. government debt means that private money that would otherwise be buying the same debt will have to find some other home. It is the private money from banks, insurance companies, market funds, etc, that will be bouncing around in the system trying to find a decent return. That private money will end up in the stock market, in real estate and business investments because the Fed QE2 put is in play and theoretically protecting the economy from a further decline.

The Fed money was created, bought government bonds and will be returned to the Fed. Nowhere in that cycle does any other entity get to hold the funds. There is no risk other than the U.S. government defaulting. The concept that the $900 billion in Fed money is being loaned to banks to play with for the next five years is completely bogus. The only way a bank would get any Fed QE2 funds is from a sale of government bonds they already owned. There may not be enough new bonds being sold by the government to use up all the Fed funds so the Fed may have to purchase existing debt on the open market.

John & Suzie Consumer get their news from the daily paper. They don't have the insight readers of this newsletter have. It is up to you to put a stop to these unfounded rumors whenever you hear them. Your friends will be amazed at your depth of knowledge.

We know the Fed has basically told investors and businesses they are going to do whatever is necessary to force the markets higher. I said markets not economy. If they are successful in pushing the markets higher, and we know from past experience they will be successful, then businesses and investors will fell better about the outlook and they will begin to spend money. Even if it takes another QE program after this one the Fed is going to force the markets higher. Period. That means there is little chance of a major decline and we can confidently take larger risk positions to profit from this push higher.

It is the ultimate ponzi scheme. The Fed convinces investors to buy stocks. The stocks go up over the next six to nine months and everyone makes a nice profit at no cost to the Fed. We can sell our stocks, pay our taxes and spend our profits. The economy accelerates as the cash flows through the system. Nobody was harmed and it did not cost the Fed any money.

Did you catch the flaw in that last sentence? There will be people harmed. The last buyers of our stock will be left holding the bag. When the Fed begins to withdraw the QE money the impact to the market will be ugly. Withdrawing $2 trillion from the QE put will leave a major void in the financial markets. Money will immediately begin to flow out of equities and back into bonds and a new bear market could appear.

Offsetting the withdrawal of the QE funds will be the accelerating economy. In theory this is in early 2012 when the economy accelerates to the point where inflation starts to move higher. The Fed will have to hike rates aggressively in order to slow down the inflation monster. That monster will have grown strong during its incubation on a steady diet of cheap dollars for more than a year. Hiking a quarter point a meeting won't even begin to slow it down. The Fed has acknowledged this by saying they will have to act aggressively when the time comes. We could be talking a full percentage point per meeting.

Unfortunately the Fed will have to extract the QE funds BEFORE they can begin hiking rates. This is where the problem lies. Inflation could continue to be almost nonexistent for most of 2011 but when it does begin to rise it may happen almost at once. That will force the Fed to extract the $2 trillion in QE funds at a very rapid pace and then begin hiking rates at a pace unheard of in recent times. When this day comes, the day the first QE dollar goes back to the Fed we will want to be short everything sight.

I am sure I painted an overly graphic picture of our future but the key point here is that we have been given a generational opportunity to profit from the market rise over the next few months. How long it will last is anybody's guess but we will be able to see the warnings signs when it approaches. Until then we should bet with the Fed and be long equities and commodities. Six months from now or maybe even as long as 12 months we will see the end approaching. We can cash out and reverse to shorts and ride the wave back down. Never in our lifetime has the Fed been this accommodative. Don't fear it and run around like Chicken Little proclaiming the sky is falling because of some great conspiracy. Profit from it!

Since Wednesday's low the S&P has gained +42 points to close at 1225. That is strong resistance from 2005-2006 and just a couple points under the 61% Fib retracement level at 1228. This should be strong resistance in a normal market. This is NOT a normal market. I would normally expect some weakness as the market digests its gains from last week. This may or may not happen but it is no concern to us. We need to remain long or get long buy buying the dips. The recent dips have only been intraday because of the rising number of buyers trying to get into the market rather than out. If we do see a dip back to 1175 I would be extremely surprised but very happy. I would be backing up the truck to load up on positions.

S&P-500 Chart - Monthly

S&P-500 Chart - Daily

The Dow has clearly broken out over the last resistance hurdle into new two-year highs. This is the highest level for the Dow since Lehman's failure. The 2008-2009 bear market has almost completely been erased. The gain was minor on Friday but it came after a +219 point sprint the day before. That is another bullish confirmation that the market is in Fed mode. The Dow traded in a very narrow 58-point range and closed near the highs. Support was 11,400 and it was solid.

Overhead resistance appears to be 11750 and we could easily test that next week if the Cisco earnings are good.

Dow Chart - Weekly

Dow Chart - Daily

The Nasdaq is on the verge of making a true multiyear move. It closed at 2577 on Friday so there is still some work to be done before challenging the 2007 resistance highs at 2850 but with the Fed greasing the wheels I believe it will happen. It won't happen next week but there is a good chance it will happen before year-end. The closer we get to that level the more sidelined investors will pile into techs as they fantasize about reliving the dot.com bubble days with a far better game plan than they had before.

The go-go stocks today of Apple, Google, Amazon, Bidu, etc, are a far different breed than we saw in 2000 but they still have to the power to push us higher. However, that discussion is for many months down the road not this week.

The Nasdaq gained +71 points last week and really only had three positive days. If we averaged 50 points a week we could test that strong resistance at 2850 before year-end. If the pattern holds it would be a good place to end the year with a small move over that level. That would setup nicely for 2011 and the economic recovery.

Support on Thr/Fri was a solid 2570. I would have sworn the Fed was sitting on that level with a buy order it was so solid.

Nasdaq Chart - Weekly

Nasdaq Chart - Monthly

The Russell has lagged the big cap indexes throughout the bullish consolidation in October. Now that the news is behind us it appears the race is on to switch to small cap stocks for the rally ahead. The Russell was the highest percentage gainer last week at nearly 5%.

The Russell is within shouting distance of major resistance from 2008 at 760. I suspect the first test will be a bit rocky but I do think it will eventually break through that level. The next resistance at 855 is going to be tough because the rally will be really over extended by then. I only hope we can close the year within a few points of that 855 level.

Russell 2000 Chart - Monthly

The Dow Transports are confirming the bullishness in the other indexes, especially the industrials. The Transports are a leading edge indicator of economic activity. Manufacturers need the transports to deliver raw materials and then pickup and deliver the products once completed. As activity begins to increase in the transports, investors start to get excited about the coming recovery.

Dow Transports - Monthly

In summary I will continue to suggest buying the dips. That assumes we are lucky enough to actually have some dips. The calendar is devoid of any material economic events to provide a spark so we will be left to depend on Cisco's earnings after the bell on Wednesday.

I strongly suggest that everyone spend more time planning what they are going to buy than they spend worrying about the future mess this QE2 program will create. The future problems are far enough into the future that we should have many months of gains to add to our accounts before the storm clouds begin to appear. Having a large cushion of QE2 profits in our trading accounts will make the future challenges much easier to endure. Who knows, this Fed could accidentally get it right and create an economic recovery without a sudden crash at the end. Hey, a person can have his fantasies.

Don't fight the Fed!

Jim Brown

You have to learn the rules of the game. And then you have to play it better than anyone else. Albert Einstein

New Plays

Mining and Exchanges

by James Brown

Click here to email James Brown
Editor's Note:
We've got two new candidates tonight. I'd like to build up the PI newsletter so we're always carrying 12 to 15 active candidates (not just candidates waiting to be triggered). That's going to be tricky, especially right now since we don't want to chase new highs. However, to actually carry that many trades we might be making some format changes in the play updates and new plays section of the newsletter. I wanted to let you know now so you can bear with me as we find the right mix and layout. Please note I'm listing some additional ideas here in the editor's note.


Additional Trading Ideas:

CVS - This stock appears to be building a bull-flag pattern. A move over $31.75 might be a bullish entry point.
DIS - The house of mouse looks strong following the breakout from its big consolidation. I'd watch for a dip back toward $36.00.
FWLT - Shares of FWLT have broken through multiple layers of resistance. We don't want to chase it. Look for a dip back toward $26.00 or its 200-dma as a bullish entry point.
HD - We can wait for a close over $32.25 or we can look for another bounce from $31.00 as a potential bullish entry point.
JSDA - I can very close to adding JSDA as an active candidate tonight, especially seeing how the stock looks poised to rocket higher from its four-week consolidation. However, earnings for JSDA are Nov. 11th and I don't want to hold over the report.
MSFT - This tech giant looks ready to correct. I would use a dip near $26.00 as a bullish entry point.


Alcoa Inc - AA - close: 14.00 change: +0.40

Stop Loss: 12.75
Target(s): 14.95, 15.95
Current Option Gain/Loss: unopened
Time Frame: 6 to 8 weeks
New Positions: Yes, see trigger

Company Description:
Alcoa is the world’s leading producer of primary aluminum, fabricated aluminum and alumina. In addition to inventing the modern-day aluminum industry, Alcoa innovation has been behind major milestones in the aerospace, automotive, packaging, building and construction, commercial transportation, consumer electronics and industrial markets over the past 120 years. Among the solutions Alcoa markets are flat-rolled products, hard alloy extrusions, and forgings, as well as Alcoa® wheels, fastening systems, precision and investment castings, and building systems in addition to its expertise in other light metals such as titanium and nickel-based super alloys. Sustainability is an integral part of Alcoa’s operating practices and the product design and engineering it provides to customers. Alcoa has been a member of the Dow Jones Sustainability Index for nine consecutive years and approximately 75 percent of all of the aluminum ever produced since 1888 is still in active use today. Alcoa employs approximately 59,000 people in 31 countries across the world (source: company press release or website)

Why We Like It:
Commodity and resource names have been surging on dollar weakness. While the dollar could se some short-term spikes higher the dollar weakness trend should continue long-term. That's bullish for AA. The stock just broke out from a three-week consolidation. We don't want to chase it here. I'm suggesting a trigger to buy AA on the dip at $13.50. We'll use a stop at $12.75.

Suggested Position: Buy AA stock @ 13.50

Annotated chart:

Entry on November xx at $xx.xx
Earnings Date 01/10/11 (unconfirmed)
Average Daily Volume: 26.1 million
Listed on November 6th, 2010

NYSE Euronext - NYX - close: 30.79 change: +0.50

Stop Loss: 29.40
Target(s): 34.50
Current Option Gain/Loss: unopened
Time Frame: 6 to 8 weeks
New Positions: Yes, see trigger

Company Description:
NYSE Euronext (NYX) is a leading global operator of financial markets and provider of innovative trading technologies. The company's exchanges in Europe and the United States trade equities, futures, options, fixed-income and exchange-traded products. With approximately 8,000 listed issues (excluding European Structured Products), NYSE Euronext's equities markets – the New York Stock Exchange, NYSE Euronext, NYSE Amex, NYSE Alternext and NYSE Arca – represent one-third of the world’s equities trading, the most liquidity of any global exchange group. NYSE Euronext also operates NYSE Liffe, one of the leading European derivatives businesses and the world’s second-largest derivatives business by value of trading. The company offers comprehensive commercial technology, connectivity and market data products and services through NYSE Technologies. NYSE Euronext is in the S&P 500 index, and is the only exchange operator in the S&P 100 index and Fortune 500 (source: company press release or website)

Why We Like It:
After five months it looks like shares of NYX are finally ready to breakout over resistance near $31.00. The stock has a steady trend of higher lows. Hopefully, now that the summer is over, elections are over, and the QE news it out, we should see a pick up in trading volumes.

I am suggesting a trigger to buy NYX stock at $31.25. If triggered our first target is $34.50. FYI: The Point & Figure chart is bullish with a $40 target.

Trigger @ 31.25

Suggested Position: Buy NYX stock @ 31.25

Annotated chart:

Entry on November xx at $xx.xx
Earnings Date 02/09/11 (unconfirmed)
Average Daily Volume: 2.5 million
Listed on November 6th, 2010

In Play Updates and Reviews

Free Range Beef

by James Brown

Click here to email James Brown

Editor's Note:
Bulls appear to have complete freedom in this market. Stocks are free to run without any serious profit taking thus far.

The PI newsletter was expecting some sort of pull back or correction following the QE news on Wednesday. The sell-off never showed up. Our bias was always bullish we just expected some sort of pull back. Now we're in the buy-the-dip mode if we can ever get a dip. I'll also be looking for some breakout candidates as well. I have updated most of the triggers for our current candidates tonight.

You might notice a few small changes in the format today. I've moved the stop loss data to the rest of the stat block with targets, etc.


Current Portfolio:

BULLISH Play Updates

Citigroup Inc - C - close 4.49 change +0.16

Stop Loss: 4.08 *new*
Target(s): 4.60, 4.75, 4.95
Current Option Gain/Loss: +7.9%
Time Frame: 4 to 6 weeks
New Positions: NO

11/6 (James): Citigroup has rallied +7% in just the last two days as traders pour into the financials. The pace of this rally won't last but the trend is up. If you're looking for an entry point I would wait for a dip or a bounce from the $4.30 level. If you do enter at $4.30 you may want to consider a tight stop loss. Speaking of stops I'm moving our stop to $4.08. No new positions at this time.

Suggested Position: Long C stock, entry was at $4.16
Options Traders: Long December $4.00 CALL

Annotated chart:

Entry on October 27, 2010
Earnings Date 01/19/11 (unconfirmed)
Average Daily Volume: 523 million
Listed on October 25, 2010

Hansen Natural Corp. - HANS - close: 51.54 change: +0.42

Stop Loss: 46.75
Target(s): 51.75
Current Option Gain/Loss: unopened
Time Frame: 6 to 8 weeks
New Positions: Yes, see trigger

11/6 (James): HANS has spent two weeks now struggling with resistance near $52.50, which gives me hope the stock will see a pull back soon. Shares remain very overbought. If HANS breaks down under $50.00 I think it sees a dip to its rising 50-dma near $47.50. I am adjusting our trigger to open bullish positions. We want to buy the stock or call options at $48.25 and we'll use a stop loss at $46.75. If triggered our first target is $51.75.

Suggested Position: BUY the stock at $48.25 <- New Trigger

- or -

BUY the December $50.00 calls (on a dip at $48.25)

Annotated chart:

Entry on November xx
Earnings Date 11/04/10 (confirmed)
Average Daily Volume: 4.5 million
Listed on October 16, 2010

Kroger Co. - KR - close 23.11 change -0.10 stop 21.50

Stop Loss: 21.45
Target(s): 23.70
Current Option Gain/Loss: unopened
Time Frame: 6 to 8 weeks
New Positions: Yes, see trigger

11/6 (James): It was a very bullish week for KR with the stock breaking out through several layers of resistance. We don't want to buy it here. Wait for a dip back to $22.55 since the $22.50 level should be new support. We'll use a stop loss at $21.45. Our target is $23.70 near the April highs. We'll set a secondary, longer-term target at $24.75.

Trigger to open positions @ 22.55

Suggested Position: Buy KR stock

Annotated chart:

Entry on November XX
Earnings Date 12/8/2010 (unconfirmed)
Average Daily Volume: 6 million
Listed on November 3, 2010

SPDR Financial ETF - XLF - close 15.58 change +0.35

Stop Loss: 14.45
Target(s): 17.25
Current Option Gain/Loss: unopened
Time Frame: 6 to 8 weeks
New Positions: Yes, see trigger

11/6 (James): Financials are finally participating in the market's rally after months of under performance. The recent breakout over resistance is fueling both short covering and new money coming in. I would like to wait for a dip near $15.00 but it may not happen. Dips in this market have been very shallow. I'm suggesting we use a trigger at $15.25. If triggered our target is $17.25. Keep in mind this could take weeks for the XLF to climb this high. You might want to consider buying calls options instead of the ETF to maximize your gains.

Trigger to open bullish positions @ 15.25

Suggested Position: Buy XLF stock

- or -

Options Traders: Buy 2011 January $15.00 call

Annotated chart:

Entry on November XX
Earnings Date N/A (unconfirmed)
Average Daily Volume: 83 million
Listed on November 4, 2010

BEARISH Play Updates

None. No bearish plays currently.


Leggett & Platt, Inc. - LEG - close 20.50 change -0.08

Stop Loss: 21.75
Target(s): 19.80
Current Option Gain/Loss: -0.05%
Time Frame: 6 to 8 weeks
New Positions: No

11/6 (James): I think it's time to wrap up our LEG play and exit early. It's true that LEG has shown incredible relative weakness but given the market's breakout to new highs I'm very cautious on bearish trades. LEG is trying to find support near $20.00 and what could be a long-term trendline of support (see chart below). Maybe if we see a close under $20.00 we can look at LEG for potential bearish positions.

Exit Early

Closed Position: Short LEG stock, entry @ 20.49, exit @ 20.50

Annotated chart:

Entry on October 25, 2010
Earnings Date: More than two months (unconfirmed)
Average Daily Volume: 1.5 million
Listed on October 23, 2010